In the management of one’s blog, some mistakes are often made, and although they are small they prevent one from increasing one’s audience.
Writing in one’s own blog is not that simple, and when we do it, we often risk making some mistakes.
It is very important to choose the right way to improve your communication and consequently grow your blog so that you can gain good indexing in search engines and reach a wider audience.
But what are the mistakes to avoid?
The first is definitely not to improvise: it is important to have an editorial plan to summarize and have a clear idea of the content to be published on a daily or weekly basis.
The palimpsest is a great tool for keeping track of past and future publications, without making the mistake of writing about the same topic differently several times.
Always choose the right image: supporting the topic of an article in graphic form is absolutely strategic.
It is therefore necessary to choose, very carefully, thefeatured image to be attached, so that it is clear, eye-catching and reflects the concept conveyed, without ever neglecting the technical aspect (size and quality).
Highlighting words and aligning text: these are two operations you should never forget! Highlighting in bold makes it easier to read the article by conveying the proper importance of key concepts.
You also need to remember to flag-align text; justified text leaves too much white space between words and can prevent proper reading.
Writing from an SEO perspective: proper research of the words included in an article and careful work on defining key phrases will increase the chance of getting new users to discover the existence of a blog and consequently new readers, new customers and new opportunities.
MEM
Via Millelire 18, 20147 Milan (Italy)
Email: info@memweb.it
Web: www.memweb.it
